LogInAnna Librekht
Senior Market Research Analyst
www.linkedin.comWhere Do Players Pay and Play More?
The Q1 2025 Edition of The Xsolla Report: State of Play shows that while mobile game monetization is evolving, PC and console players maintain higher spending habits.
Anna Librekht
Mar 31, 2025
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A Decade of Gаmers’ Transformation
This year 80 Level celebrates its 10th anniversary! Have you ever wondered how much the gaming industry has changed over this decade? Let’s explore this together!
Anna Librekht
Mar 01, 2025
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65% of Consumers Crave for Brands to “Wow” Them via Interactive Content
Interactive content is a part of modern expetiential marketing. From creating small virtual items to developing an entire game dedicated to a brand. But why does interactive content outperform traditional advertising?
Anna Librekht
Dec 19, 2024
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How Do Brands Adapt Their Content For Gen Z and Alpha?
Integrating interactive 3D content into marketing strategies is a new trend for non-gaming brands.
Anna Librekht
Dec 03, 2024
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Breaking Stereotypes: About 50% of Gamers Are Women
As the world of gaming continues to evolve, its demographic landscape is also changing. Let’s look at how women are making their mark in the gaming industry.
Anna Librekht
Aug 30, 2024
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Why Are 47% of Game Studios Not Fully Happy With The Results of Outsourcing?
In the context of outsourcing, it's crucial for companies to choose a partner that can fulfill commitments and assure high-quality outcomes.
Anna Librekht
Aug 02, 2024
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Is outsourcing a risky move or a winning strategy for game developers today?
Is outsourcing a risky move or a winning strategy for game developers today?
Anna Librekht
Jul 01, 2024
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A Mere 30% of Thai Gaming Studios Are Outsourcers. What Are The Reasons?
Thailand's growing gaming market, spurred by widespread smartphone use and mobile gaming, anticipates a 7.85% annual growth rate from 2023-2028, aiming for a market volume of $1.46 billion by 2028.
Anna Librekht
Jun 06, 2024
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What's The Secret of Malaysian Gamedev Vibrancy?
Malaysia is a rapidly developing SEA country where the gaming market is expected to show a CAGR of 7.9% in 2023-2028 so that the game revenue will increase from 588 million USD to 860 million USD in this period.
Anna Librekht
May 07, 2024
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Popular discussions
PC Gamers Show Little Interest in Xbox's South of Midnight
I love the game. Great story and beautiful graphics/art direction. May...·Anonymous user
PC Gamers Show Little Interest in Xbox's South of Midnight
I'm very curious to know the Xbox player numbers. I'm playin...·Anonymous user
PC Gamers Show Little Interest in Xbox's South of Midnight
I don't know why south of Midnight is great overall. combat might...·Anonymous user
PC Gamers Show Little Interest in Xbox's South of Midnight
It's on Gamepass. I'm a PC gamer and playing it on Gamepass....·Anonymous user
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