The Walking Dead IP holder has launched a Regulation A+ campaign that is set to help it continue to grow and expand its reach in the entertainment industry.
Skybound Entertainment, the company behind popular media franchises like The Walking Dead, has launched its first-ever Regulation A+ campaign in order to seek investment from the general public.
The company says that the campaign, which has already raised $11 million since it launched privately at an undisclosed date, is an opportunity for individuals to invest in what the company sees as a "potentially fast-growing company."
The investment starts at $500 and Skybound plans to reveal "special perks" for a variety of investment tiers in the coming weeks. These perks may include discounted merchandise, exclusive experiences, and behind-the-scenes access.
"We’re so excited for this Regulation A+ offering, as the concept aligns with one of Skybound’s core values: connecting with fans," Skybound CEO David Alpert said. "We believe that by empowering our creators to do what they do best, and inviting its superfans to be able to hold a stake in the content they’re passionate about, it’s a win-win for everyone."
Skybound Entertainment had significant success in the video game industry when they licensed Robert Kirkman's The Walking Dead to Telltale Games. It also licensed Scopely to create a free-to-play game.
In addition to The Walking Dead, Skybound owns a variety of other intellectual properties, such as Invincible, Impact Winter, and more than 150 other titles. With this funding, Skybound is set to have more control over these franchises as they are adapted into various forms of media, including films, television shows, and video games.
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